Sau ntawv xov xwm yog txoj hauv kev zoo kom tau txais koj lub tswv yim hla kev luam tawm. Qee cov ntawv xov xwm tus kheej tau tsim zuj zus los ua cov ntawv tshaj tawm. Tsis muaj laj thawj tos ntev dua. Koj tuaj yeem tsim koj tus kheej cov ntawv xov xwm los ntawm txhais tes lossis nrog software tsim thiab luam tawm cov ntawv xov xwm zoo.
Kauj ruam
Txoj Kev 1 ntawm 3: Pib
Kauj Ruam 1. Txiav txim siab lub ntsiab lus lossis tsom mus rau cov ntawv xov xwm
Lub ntsiab lus tseem ceeb ntawm koj phau ntawv xov xwm yog dab tsi? Nco ntsoov tias cov ntawv xov xwm feem ntau yog cov ntawv tshaj tawm tshwj xeeb nrog cov neeg tuaj saib lub hom phiaj tshwj xeeb (piv txwv li, tib neeg txaus siab rau kev kos duab, lossis nkauj nyab tab tom nrhiav tswv yim tshoob kos).
- Nug koj tus kheej: phau ntawv xov xwm no tsuas yog luam tawm lossis luam tawm? Yog tias koj yuav ua nws ib feem ntawm koob, dab tsi yog lub ntsiab lus tseem ceeb?
- Sim los nrog cov npe ntawv xov xwm los ntawm lub ntsiab lus tseem ceeb no. Nco ntsoov tias cov ntawv xov xwm feem ntau yog 1 lossis 2 lo lus ntev (piv txwv li TIME, National Geographic, Kaum Ib Hlis, Rolling Stone, thiab Forbes). Lub npe luv tsis tsuas yog suav cov ntsiab lus ntawm cov ntawv xov xwm zoo, nws tseem yooj yim dua los ntawm qhov tsim los ntawm kev pom.
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Lub hom phiaj ntawm phau ntawv xov xwm yog dab tsi? Koj tuaj yeem siv qhov kev tsom xam no los koom ua ke tag nrho cov ntsiab lus ntawm cov ntawv xov xwm li cas? Nws tsis yog yam tsis muaj laj thawj uas cov ntawv xov xwm hu ua teeb meem ua lus Askiv.
Ib qho piv txwv zoo ntawm lub ntsiab lus yog teeb meem seev cev hauv tsev kawm ntawv rau cov ntawv xov xwm hluas, lossis cov ntsiab lus ua luam dej rau cov ntawv xov xwm kis las. Txhua kab lus hauv cov ntawv xov xwm luam tawm yuav raug cuam tshuam nrog lub hom phiaj tseem ceeb
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Lub npe ntawm cov ntawv xov xwm tawm lub sijhawm no yog dab tsi? Yog tias tsim nyog, qhia lub npe ntawm koob ua ntu zus.
Qee qhov piv txwv ntawm cov ntawv xov xwm yog Swimsuit Qhov Teeb Meem ntawm Cov Duab Ua Si, Hollywood Qhov Teeb Meem Ntawm Vanity Fair, thiab Lub Cuaj Hli Qhov Teeb Meem ntawm Vogue
Kauj Ruam 2. Txiav txim siab yuav npaj cov ntawv xov xwm li cas
Txoj hauv kev uas cov ntawv xov xwm tau teeb tsa yuav txiav txim siab li cas nws sib sau ua ke thiab tso nws cov ntsiab lus ua ke. Muaj qee yam uas koj yuav tsum xav txog:
- Thaum saib ntawm daim ntawv ci uas tsim los nrog software yog tus qauv rau cov ntawv xov xwm, tsim cov ntawv xov xwm yam tsis siv lub khoos phis tawj tuaj yeem ua rau nws zoo nkauj dua. Txawm li cas los xij, nws siv sijhawm ntau thiab kev rau siab los tsim cov ntawv xov xwm ntawm tus kheej, yog li nws yuav zoo dua rau ib tus neeg muaj kev paub ua haujlwm txog nws ua ntej.
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Txawm hais tias kim, tus txheej txheem tsim qauv hauv kev tsim cov ntawv xov xwm digital yog InDesign. Cov ntawv xov xwm feem ntau yog ntaus thiab kho siv InCopy, uas txuas rau InDesign. Lwm qhov kev xaiv yog Quark uas tau siv los ntawm qee cov ntawv xov xwm.
Yog tias qhov kev xaiv no nyob sab nraum koj cov peev txheej, Chaw Ua Haujlwm Publisher kuj tseem yuav siv tau zoo txaus
Kauj Ruam 3. Teem sijhawm
Thaum twg koj npaj yuav ua tiav cov ntawv xov xwm? Txiav txim siab seb koj puas teem sijhawm tiag tiag, thiab seb koj puas tuaj yeem ua tiav thiab muab cov ntawv xov xwm rau hauv cov neeg nyeem los ntawm lub sijhawm teem tseg.
Hnub kawg tseem ceeb dua yog cov ntawv xov xwm hais txog qee yam tshiab (xws li xov xwm lossis lom zem), lossis yog tias koj tshaj tawm cov ntawv xov xwm uas hais txog cov xwm txheej txhua xyoo (xws li lub caij nplooj zeeg zam)
Txoj Kev 2 ntawm 3: Tsim Cov ntsiab lus Magazine
Kauj Ruam 1. Sau kab lus, kab lus thiab dab neeg
Koj xav xa dab tsi rau cov nyeem? Txawm hais tias koj cov ntawv xov xwm muaj lus tso dag, kos duab kos duab, xov xwm, xam phaj loj, lossis ua ke ntawm qee yam lossis dab neeg, koj xav tau cov ntawv sau. Cov hauv qab no yog qee qhov muaj peev xwm los xav txog:
- Sau kab lus ntawm cov ncauj lus uas koj nyiam lossis pab pawg sau ntawv xov xwm. Nws puas muaj teeb meem tib neeg? Puas yog nws hais txog cov xwm txheej tsis ntev los no? Nws puas muaj cov lus qhia lossis tham nrog cov neeg txaus siab?
- Sau cov dab neeg luv luv kom muab cov ntawv xov xwm kov rau tus kheej. Koj tuaj yeem ua cov ntawv dab neeg lossis tsis yog dab neeg luv luv raws li lub ncauj lus ntawm cov ntawv xov xwm.
- Nrhiav cov paj huam qub, lossis thov tus phooj ywg tso cai luam tawm nws cov haujlwm hauv ntawv xov xwm. Paj huam yuav ua rau muaj tswv yim zoo ntawm cov ntawv xov xwm.
- Ua haujlwm nrog lwm tus los muab qhov sib txawv ntawm qhov pom yog txoj hauv kev zoo los tsim cov ntsiab lus ntawm cov ntawv xov xwm.
Kauj Ruam 2. Sau cov duab
Txawm hais tias qhov kev tsom mus rau kev sau ntawv hauv nws, cov ntawv xov xwm yog qhov muag pom. Ib daim duab zoo yuav nyiam tus nyeem ntawv txaus siab thiab ntxiv dag zog rau qhov kev xav uas tsab xov xwm ua hauv nws.
- Coj cov duab uas cuam tshuam nrog cov ntsiab lus hauv phau ntawv xov xwm. Nco ntsoov suav nrog qhov nruab nrab, qhov chaw khoob hauv daim duab, yog li nws tuaj yeem siv los ua kev sau keeb kwm yav dhau.
- Tsim txoj haujlwm photojournalism. Qhov no txhais tau tias koj yuav tsum nkag mus tob rau hauv ib lub ncauj lus thiab coj tus nyeem nrog ntau daim duab uas mus ua ke. Qhov kev xaiv no zoo tshaj plaws rau cov tib neeg uas muaj txuj ci zoo hauv kev yees duab.
- Tshawb nrhiav hauv is taws nem rau Creative Commons cov ntawv tso cai. Thaum tag nrho cov duab no pub dawb, nco ntsoov nyeem cov lus ntawm seb koj puas yuav tsum suav nrog tus neeg sau lub npe, txawm tias yuav hloov kho daim duab, lossis seb koj puas tuaj yeem siv nws tsis yog lag luam.
- Muas cov duab los ntawm tus kws muab duab lub vev xaib. Txawm hais tias kim dua, cov duab ntawm cov vev xaib no tau tsim nrog lawv siv hauv cov ntawv xov xwm hauv siab, yog li koj yuav pom nws yooj yim dua los nrhiav cov duab uas phim cov ntsiab lus ntawm cov ntawv xov xwm.
- Kos koj tus kheej, lossis nug tus kws pleev xim rau kev pab. Qhov kev xaiv no tau pom zoo ntau dua rau cov ntawv xov xwm zoo nkauj hauv tsev.
Kauj Ruam 3. Tsim daim ntawv npog
Tsis tas yuav xav tau ntau yam, cov ntawv xov xwm npog yuav tsum muaj peev xwm nyiam tib neeg mloog kom nyeem cov ntsiab lus. Nov yog qee txoj hauv kev kom ua tiav lub hom phiaj no:
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Xyuas kom tseeb tias cov ntawv xov xwm sawv tawm. Txawm hais tias ntau cov ntawv xov xwm yuav hloov xim ntawm lawv cov npe los ntawm ib qho teeb meem mus rau lwm qhov, cov ntawv siv los yuav luag ib txwm zoo ib yam. Xaiv hom ntawv uas yooj yim nyeem hauv cov qauv uas haum rau cov ntsiab lus hauv phau ntawv xov xwm.
Cov ntawv xov xwm feem ntau tso lub npe nyob rau sab saum toj ntawm lub hau, txhawm rau hais txog lub npe. Txog cov tswv yim nthuav txog yuav teeb tsa cov npe ntawv xov xwm thiab cov ntsiab lus li cas, ua tibzoo saib daim duab npog ntawm Harper's Bazaar magazine
- Txiav txim siab seb yuav suav nrog dab tsi hauv daim npog ntawm cov ntawv xov xwm. Cov ntawv xov xwm zam feem ntau siv cov qauv npog, cov lus thuam cov ntawv xov xwm feem ntau muaj cov paparazzi lossis cov duab dag, thiab cov ntawv xov xwm tuaj yeem siv cov duab ntawm cov xwm txheej tshwj xeeb. Xijpeem koj siv, xaiv cov duab uas zoo saib thiab cuam tshuam nrog zaj dab neeg hauv cov ntawv xov xwm.
- Sau cov lus piav qhia luv luv (xaiv tau). Qee cov ntawv xov xwm tsuas yog sau cov lus piav qhia luv luv lossis lub npe ntawm zaj dab neeg tseem ceeb (piv txwv li TIME magazine lossis Newsweek), thaum lwm tus yuav muab cov lus piav qhia luv luv ntawm qee cov ntsiab lus ntawm lub hau ntawm cov ntawv xov xwm (piv txwv li Cosmopolitan lossis Cov neeg ntawv xov xwm). Yog tias koj xaiv txoj hauv kev thib ob, sim tsis txhob saib cov ntawv xov xwm tsis zoo.
Txoj Kev 3 ntawm 3: Muab Cov Ntawv Phau Ntawv Magazine Ua Ke
Kauj Ruam 1. Txiav txim siab qhov kev sib tw tiav rau cov ntawv xov xwm
Yuav luag zoo ib yam li nws cov ntsiab lus, cov tsos ntawm cov ntawv xov xwm txiav txim siab hom. Xav txog:
- Font: koj puas siv hom ntawv uas yooj yim nyeem thiab haum rau lub ntsiab lus ntawm cov ntawv xov xwm? Puas yog hom ntawv no cuam tshuam nrog tus qauv siv hauv lub npe ntawm daim npog ntawm cov ntawv xov xwm?
- Cov ntawv: koj puas yuav luam nws ntawm cov ntawv ci lossis tsis?
- Xim: qee cov ntawv xov xwm xws li Tib neeg yav dhau los siv ib nrab xim, ib nrab dub thiab dawb kom txuag tau tus nqi number case. Txawm hais tias cov ntawv xov xwm zoo tshaj plaws tau luam tawm hauv xim, tseem muaj ntau cov ntawv xov xwm uas tau luam tawm dub thiab dawb. Xav txog qhov kev xaiv xim twg haum rau hauv phau ntawv xov xwm nyiaj txiag txhua lub sijhawm nws tau tshaj tawm, thiab yuav ua li cas koj tuaj yeem sib xyaw cov xim xaiv ntawd mus rau qhov saib thiab hnov ntawm cov ntawv xov xwm.
Kauj Ruam 2. Txiav txim siab yuav npaj cov ntsiab lus ntawm cov ntawv xov xwm li cas
Txoj hauv kev cov ntsiab lus ntawm cov ntawv xov xwm tau txiav txim siab qhov ntws ntawm cov nyeem kom txaus siab rau nws. Nov yog qee cov lus qhia yooj yim:
- Feem ntau, cov ntsiab lus tau teev tseg thaum pib. Yog tias koj cov ntawv xov xwm muaj ntau qhov kev tshaj tawm, nws yuav muaj peev xwm tso ob peb nplooj ntawv tshaj tawm ua ntej ntawm cov ntsiab lus.
- Tus tshaj tawm tus cim feem ntau ua raws cov lus ntawm cov ncauj lus. Cov ntawv tshaj tawm no yuav tsum suav nrog lub npe, luam tawm, thiab tus lej xov tooj ntawm cov ntawv xov xwm (cim ob qho nrog tus lej 1, rau thawj qhov teeb meem), qhov chaw tshaj tawm, thiab pab pawg sau ntawv (kws kho, sau ntawv, thiab kws yees duab).
- Teem cov ntsiab lus ntawm cov ntawv xov xwm kom cov ntawv tseem ceeb nyob hauv nruab nrab, lossis txawm tias ze rau qhov kawg ntawm cov ntawv xov xwm.
- Txiav txim siab suav nrog cov lus tso dag ntawm nplooj ntawv kawg. Ntau cov ntawv xov xwm zoo li TIME lossis Vanity Fair sau rau nplooj ntawv kawg nrog cov khoom yooj yim-rau-nyeem, zoo li cov ncauj lus nthuav qhia lossis kev xam phaj lom zem.
Kauj Ruam 3. Tsim cov ntawv xov xwm
Tom qab txiav txim siab qhov kev npaj ntawm cov ntsiab lus ntawm cov ntawv xov xwm, tam sim no yog lub sijhawm los teeb tsa kev teeb tsa. Yuav ua li cas koj teeb cov ntawv xov xwm feem ntau txiav txim siab los ntawm software koj siv (lossis tsis yog), tab sis muaj qee yam uas yuav tsum nco ntsoov:
- Zoo ib yam. Siv tib tus ciam teb, style, thiab nplooj ntawv tus lej, thiab hom ntawv thoob plaws hauv phau ntawv xov xwm. Koj yeej tsis xav tsim phau ntawv xov xwm uas zoo li tsis sib xws thiab zoo li nws tau tsim los ntawm 12 tus neeg sib txawv, puas yog?
- Zauv cov nplooj ntawv ntawm cov ntawv xov xwm, tshwj xeeb tshaj yog tias koj tab tom muab cov ntsiab lus.
- Nco ntsoov ua cov ntawv xov xwm nrog tus lej ntawm nplooj ntawv (suav nrog lub hau). Hauv cov ntawv xov xwm nrog cov nplooj ntawv khib, ib ntawm nplooj ntawv yuav tsis muaj dab tsi.
- Yog tias koj ua cov ntawv xov xwm los ntawm txhais tes, nws yog lub sijhawm los txiav txim siab yuav txav cov ntsiab lus mus rau nplooj ntawv li cas. Koj puas yuav luam nws? Los yog muab nws hla daim duab?
Kauj Ruam 4. Tshaj tawm koj phau ntawv xov xwm
Koj tuaj yeem siv txoj kev qub los ntawm kev luam nws ua ntej, lossis tshaj tawm nws hauv is taws nem. Tshawb nrhiav koj cov kev xaiv los txiav txim seb qhov twg zoo tshaj rau koj li nyiaj txiag tsim cov ntawv xov xwm.
Koj cov ntawv xov xwm (tsuas yog ua los ntawm txhais tes). Thaum tsim cov nplooj ntawv xov xwm, koj tuaj yeem khi lawv ua ke. Xav txog ib qho ntawm cov kauj ruam hauv Phau Ntawv Rhuav Tshooj lus
Lub tswv yim
- Muab ob peb daim qauv ntawm koj phau ntawv xov xwm tawm dawb, xws li mus rau lub tsev qiv ntawv kom nws pom ntau dua.
- Nco ntsoov ua kom haum koj cov ntawv xov xwm nrog nws lub luag haujlwm. Piv txwv li, cov ntawv ci hauv cov ntawv xov xwm ib puag ncig yuav ua rau cov neeg nyeem zam nws, txawm hais tias daim ntawv zoo li no tuaj yeem ua tus phooj ywg ib puag ncig. Siv tsuas yog cov ntawv uas tsis ci. Hauv lwm lo lus, nkag siab koj cov neeg nyeem qhov kev cia siab!
- Txiav txim siab qhov kev tso npe thov caw cov neeg nyeem muaj peev xwm. Txoj kev ntawd, koj yuav ib txwm muaj peev nyiaj los luam cov ntawv xov xwm. Ib qho ntxiv, cov phiaj xwm sau npe kuj tseem yog txoj hauv kev muaj zog los muab cov kev tshwj xeeb thiab txuas nrog cov nyeem.
- Txhawm rau nthuav qhov ncav cuag ntawm cov ntawv xov xwm, sim tshaj tawm nws tus kheej.
- Txawm hais tias cov neeg siv nyiam lawv, Quarks nyuaj dua rau tus tswv.
- InDesign yog cov ntawv xov xwm zoo tsim cov phiaj xwm duab. Qhov program no yooj yim heev rau kawm thiab muaj ntau yam kev siv. Cov ntawv nyeem-Khoos phis tawj yog qhov ua tau zoo ntxiv thiab siv tau yooj yim. Txhim kho kab lus nrog Cov Ntawv Kho Kom Zoo, tom qab ntawv theej thiab txav nws mus rau qhov chaw muaj nyob ntawm nplooj ntawv.
- Sim ntxiv nplooj ntawv qhia ua ntej pib nrog 'cov lus los ntawm tus kws kho/sau ntawv' thiab tham txog qhov cuam tshuam zoo ntawm cov ntawv xov xwm, nws ntau nplooj ntawv cov ntsiab lus, thiab qhov tseeb txog cov khoom lag luam uas tau xa mus rau cov neeg mloog, thiab lwm tus neeg uas tej zaum yuav pom cov ntawv xov xwm nthuav.
- Koj tseem tuaj yeem suav nrog kab ntawv menyuam yaus kom nyiam nyeem ntawv yau dua.
Ceeb toom
- Pib me me. Kev luam tawm hauv qhov me me ntau dua li luam tawm hauv ntau thiab siv pob nyiaj los ntsuas kev nyiam ua lag luam thiab kev ua tiav ntawm cov ntawv xov xwm ua ntej yog txoj cai txav mus.
- Qee tus neeg hais tias cov ntawv xov xwm yog daim duab tuag. Tab sis tsis yog li ntawd, vim tseem muaj ntau tus neeg uas nyiam nyeem ntawv hauv cov ntawv xov xwm. Dab tsi tseem ceeb dua yog lub ncauj lus, qee cov ntawv xov xwm tsis txaus siab rau tus nyeem, yog li nco ntsoov tshawb fawb lawv ua ntej. Ib qho ntxiv, qee cov ncauj lus yuav zoo dua digitally dua li ntawm daim ntawv, thiab hloov pauv. Yog li, ua qee qhov kev tshawb fawb tob tob ua ntej txiav txim siab hom twg koj yuav siv.
- Koj yuav xav tau cov ntawv xov xwm piv txwv thiab cov npe ntawm cov nqi tshaj tawm los qhia cov peev txheej tshaj tawm. Txhawm rau kom paub tus nqi tshaj tawm, koj yuav tsum paub tias nws raug nqi ntau npaum li cas los tshaj tawm cov ntawv xov xwm ib zaug. Cov duab ntxim nyiam thiab txheej txheej tsuas yog ib feem ntawm cov txheej txheem tshaj tawm hauv phau ntawv xov xwm.
- Feem ntau ntawm cov ntawv xov xwm tau txais cov nyiaj tau los loj (nyiaj) los ntawm kev tshaj tawm hauv lawv. Tom qab paub cov neeg tuaj saib lub hom phiaj ntawm cov ntawv xov xwm, koj yuav tsum nrhiav lub tuam txhab uas txaus siab tshaj tawm nws cov khoom rau cov nyeem no. Qhov no yuav siv sijhawm ntev. Txheeb tus naj npawb ntawm cov nplooj ntawv tshaj tawm hauv cov ntawv xov xwm cuam tshuam nrog cov nplooj ntawv suav ntawm kab lus. Qhov no yuav qhia koj lub tswv yim ntawm feem pua ntawm kev tshaj tawm xav tau los ua kom koj cov ntawv xov xwm ua tiav (qhov no yog lus qhia los ntawm cov kws tshaj lij kev tshaj tawm kev lag luam).